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Agencies & Tech

PR

We focus on generating fame and fortune by raising your profile and amplifying your content. Our PR service is designed to support your commercial goals.

PR Team

Ingenuity’s PR services team specialises in B2B communications for the marketing services and martech sector.

Being part of the Ingenuity group gives us an unrivalled understanding of the challenges brand marketers face every day, meaning we’re uniquely able to showcase our client’s expert solutions.

Approach

Press Office (Fame!)

Ingenuity PR offers a full range of press office services – designed to raise your profile across a wide variety of target media. It’s all about letting the world know what you think and what you’re up to.

Our press office services deliver stand out media coverage. Big articles in big titles. The kind of coverage that makes your clients, prospects, employees and peers stop, look and listen.

Content Amplification (Fortune!)

Our content amplification service delivers commercially minded media coverage. Business-need driven, content-led coverage that directly supports your business development goals.

We build and work to detailed plans that directly integrate with wider marketing and business development strategies.

Services

Here is more detail on how Ingenuity PR services benefit your agency’s business development and marketing strategy…

Press office services include:

  • Creation and distribution of press releases and case studies.
  • Client wins, campaigns, senior appointments.
  • Securing proactive and reactive comment opportunities.
  • Features, regular slots and news hijacking.
  • Awards, events and speaking opportunities.
  • Opportunity tracking, submission drafting, relationship management.
  • Senior team profile raising.
  • Media briefings, profile-focused interviews.
  • Owned channel content management.
  • Social channels to blogs, content calendars to copy creation & distribution.

Whether you create it yourself, or our content team creates it for you, our PR offering can amplify your content.

Having the right content is key to successful media relation strategies and amplifying it in the right way should form a central component of your wider marketing and business development activities.

Each content amplification plan is bespoke, but it typically involves a mix of earned, bought and owned media elements – from a thought leadership programme targeting the sector-specific media your prospects are reading, to teasing key insights from a research report into your social channels.

Results

Here is some great coverage we have achieved for our clients…

Clients

Agencies that use us for PR…

Testimonials

The Ingenuity PR team’s enthusiasm and dedication continues to impress us. They really understand how to generate coverage that supports our new business goals and wholly integrates with our overarching strategy. Their knowledge of the agency landscape is second-to-none and they continually strive for bigger, better opportunities that demonstrate smp’s expertise as an agency.
Mark Burgess, Business Director, SMP

Contact

Get in touch with Duncan if you’d like to chat through more details on this service.

Call: +44 (0)2070422900

e: newbusiness@ingenuitylondon.com

Next

Insight

Ingenuity’s new Insight product gives you fast online access to vital brand challenges, interviews and insight to inform your new business approach. No more guesswork.