28 March - Stamford Bridge Stadium, Chelsea

The Data-Driven Marketing & CRM Event

Brands will be looking to meet agencies that can use customer data to drive better relationships and personalise their messaging

About

There is a strong argument to suggest that customer data is now the most valuable asset to a brands marketing team. How they then use this data is equally crucial. Predictive analytics, AI, identity resolution and many other emerging trends will mean that brands can ultra personalise their messaging to customers.

Brands will be keen to meet agencies who can use their data to do great things!

How our events work

For Agencies, our events offer the chance to meet client decision makers that are keen to engage new agencies for a variety of briefs, projects and challenges around the above theme.

For Brands, they offer the chance to meet a selection of leading agencies who can help them overcome their business challenges.

Each event has a theme that is aligned with current trends and client needs. They address all the major channels, disciplines and issues facing marketers.

Each attending brand supplies Ingenuity with a brief outlining their current challenges and requirements. These briefs get sent to the attending agencies prior to the event, giving agencies the opportunity to tailor thoughts around the client challenges and get straight down to business in the meetings.

On the day, the agencies and brands will have 1-to-1 chemistry sessions in private hospitality boxes to discuss the challenges and hopefully spark something great.

Location

Stamford Bridge Stadium, Fulham Rd, London SW6 1HS

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