ingenuity

Agency Referral

Ingenuity’s smart approach has quickly become the most effective service for brands looking to find the perfect agency partner.

Knowledge

Ingenuity has an unrivalled knowledge of the modern agency landscape and we feel brand marketers should have access to all of it.

We specialise in helping brands find the hidden talent, the unique agencies, the game changing tech. We understand the modern supplier landscape, for the modern brand.

We’ve become well known for getting to a result quickly, and that’s great for both brands and agencies alike. It’s down to the quality of our matching abilities and lean commercial model.

Challenges

Brands tend to approach us with these typical challenges:

They have a brief, know to some extent what type of agency partner they need and want us to introduce some relevant companies.

They don’t have a brief yet but have outlined their challenge – they are not clear on which types of agencies could help solve it and turn to us for guidance.

Services

Below are the core agency sourcing services we provide which helps brands with agency selection:

Once we understand your requirements and the challenge we’ll provide you with a list of agencies that are perfectly suited to help you. We will also do the introductions or provide you with the relevant contact details.

We can manage the full process, including establishing the right agencies to be involved, handling all the communication, admin and briefings. We can host the chemistry sessions in our offices if needed and consult throughout the process whilst handling all questions and agency needs, right through to the final appointment.

Our knowledge of which different agency models are producing the best results is second-to-none. We can help you understand not only what model is best for you, but also help you get the most out of your current agencies.

£Model

We’re really open about the commercial model – it’s disruptive.

  • Our service is free for brands to use.
  • We do not charge agencies to be part of our selection pool (meaning we can put forward the best possible agencies).
  • Agencies only pay us a finder’s fee if they end up working with the brand.

This model ensures one key thing– we always put forward suppliers that are genuinely right for your task, brief or challenge.

Clients

Some brands that use us for supplier sourcing and agency recommendations…

Testimonials

It was an absolute pleasure working with Duncan and his team. Not only did they take the hard work out of the pitch process during a particularly busy time for us, but they also provided invaluable counsel using their industry expertise to help steer us towards the right decision.
Group Manager, Communications & Influencer Marketing
The Ingenuity team worked on a social media brief for us. The speed at which they turned it around was impeccable, offering us a variety of agencies with different backgrounds, strengths and specialisms. Duncan then ensured he remained part of the process, following up regularly to ensure we were satisfied with all steps of and kindly offered the lovely Ingenuity office space for our meetings with the agency shortlist. Ingenuity have been extremely helpful in this process and I would recommend other clients to use them when looking to reach out to agencies in the social media sphere.
Social Media Manager, David Lloyd Clubs
Duncan and Ingenuity provided us with first class service and advice. They helped us navigate our way through the complex world of different agency offerings - they instantly understood our brief and our challenges, and the quality of agencies and skill fit they recommended was brilliant and simple. We are now at the start of our journey with an absolutely brilliant agency, who we probably would never have met if we managed the process ourselves.
Marketing Controller, Wessanen Foods UK
Duncan at Ingenuity is one of those people that every ambitious Procurement Professional needs to have on speed dial. He makes it his priority to be in touch with the Marketing Supplier marketplace, to know about who the major players are, the new entrants, and technology innovations. I pride myself on leaving my clients in a better position than I arrived, Duncan has been an incredible resource in enabling me to do so.
Head of Marketing Procurement, Burberry

Contact

Get in touch if you’d like to chat through more details on this service.

Call: +44 (0)207 042 2900

Email: newbusiness@ingenuitylondon.com