The ability to evaluate marketing spend effectively has never been better. Equally, agency renumeration models are changing rapidly from retainer models to a variety of other mechanics. We can help you discover what options there are and what is best for your agency relationships.
We offer marketing and procurement teams an unrivalled expertise in the marketing spend and agency renumeration space.
Below are the core services we provide.
We will help you drive insights relating to brand spend management opportunities: agency harmonisation and rationalisation, tail spend management/consolidation, risk reduction (contract optimisation); stakeholder reporting and management.
Value based pricing, performance-based remuneration models. Generating win-win fee models with your agency partners. We can also help with agency contracts and commercial onboarding.
Get in touch with Duncan if you’re interested in agency commercials.