The Luna Cinema | Brand Partnerships
Challenge
Boost Luna's profile, awareness, and ticket sales through commercial partnerships and sponsorships during COVID. Having delivered a strong 2021 portfolio of sponsors, we now sell all commercial assets for Luna's estate, as of 2023.
Our Strategy
We developed a robust partnership strategy targeting brands wanting to boost their profile, in 2021. All partnerships were aimed at driving awareness and footfall (driven by commercial targets). We utilised all portfolio teams to drive digital partnerships and onsite activations.
Roadmap
We've since provided a new business platform to develop a roadmap of brands to partner with. Recent meetings have focused on Alcohol, Beauty, Fashion, Tech and FMCG.
Result
£560k+ in revenue to date.
Title Sponsorship with American Express
Main Sponsors
Recommended
Take a look at more of our work
Here is a selection of other brands we have helped to find their ideal partnerships.