ASDA George

Agency Recommendation

Challenge

ASDA George needed an agency that could help them create an immensely important back to school campaign, in 2021.

The work needed to speak to parents and children alike.​

Solution

Ingenuity provided a shortlist of agencies that they knew were up to the task.

Result

One of those ended up winning the work, and that was Impero. They created an incredibly successful campaign, and their work was so good Impero were asked back to deliver future campaigns.